Switchboard LGBTQIA+:
‘Safe Space’
At Rankin Creative we teamed up with Switchboard LGBTQ+ Helpline, to launch a three-part, national campaign that will help spread the word of Switchboard’s ‘Safe Space’ to LGBTQIA+ people across the UK but, in particular, targeted areas with poor representation or high incidence of hate crimes.
We created a series of deliverables including posters, social media assets, postcards, bookmarks, drinks coasters, temporary tattoos and stickers to reach people in as many ways as possible. Launching during Pride, the campaign includes some of the questions the Switchboard volunteers are most commonly asked.
Creative + Art Director: Julia Salotti
Graphic Design: Omer Agustoslu
Insights: Laura Cooper